B2B distributors & manufacturers

Can a buyer’s procurement agent configure and request a quote on your site?

Gartner expects most B2B buying to be intermediated by AI agents by 2028. B2B funnels are quote-and-configure flows, not one-click checkouts: exactly where agents struggle.

The goals agents are asked to complete

  • Find a part by spec → check availability and lead time → configure → request a quote
  • Spec tables an agent cannot parse
  • Account-gated pricing (Observe mode unless authorised)
  • Quote forms with silent validation
Honest context.

Works with commercetools and SAP Commerce storefronts; authenticated flows via the Scan extension runner.

Typical budget line: E-commerce / procurement.

sample · b2b funnelSample data
Sample Alt Matrix: personas by agents, pass or fail with blocking step
Persona ↓ / Agent →Claude CUGemini CUBrowser UseOpenAI CUA
First-timer, mobilepatience 5 · iPhone
Impatient shopperpatience 2
Older adult, low dexteritymin target 44px
Non-native reader (B1)CEFR B1
Keyboard-onlyno pointer
Column fails → agent-class problemRow fails → persona problemSame step in ≥3 cells → product bug
Click any cell to see the blocking step and evidence.
2.6%
Share of agentic activity that reaches checkout or payment. Discovery is about 76%. Most agent failures happen long before “Pay”.

Questions buyers ask

What does alt.qa test on a b2b distributors & manufacturers site?
Find a part by spec → check availability and lead time → configure → request a quote; Spec tables an agent cannot parse; Account-gated pricing (Observe mode unless authorised); Quote forms with silent validation.
Is it safe to run on production?
Yes, within a signed Test Authorization: read-only or Act mode on production, every run stops before payment, synthetic data only, and at most two sessions per origin.
When can we start?
Pilots for this segment start Q1 2027.

See where agents stall on your b2b distributors & manufacturers funnel.

Run one free cell on a property you own. No sales call, no card.