Press
Quote us accurately. Here’s how.
Approved facts, logos, and an accuracy table for every statistic we cite, including the ones that are commonly misquoted.
About alt.qa
alt.qa is an Agent Readiness Assurance company. It runs real AI agents from multiple vendors (and behavioural personas that stand in for the people those agents act for) through a company’s live customer funnels before each release, and shows the exact step where each one fails, with the recording. alt.qa is part of TheWorkCompany portfolio.
Facts
- Category: Agent Readiness Assurance
- Products: Alt Matrix, Alt Agents, Alt Personas, Alt Report, Alt Benchmark
- Tagline: “QA for the users you never meet.”
- Lowercase brand: alt.qa (not Alt.QA or ALT.QA)
Say / don’t say
The statistics in this space are often quoted loosely. These are the precise versions.
| Say | Don’t say | Source |
|---|---|---|
| Salesforce forecasts 20% of holiday-2026 e-commerce traffic will come from AI chat agents | 20% of orders come from AI agents | Salesforce |
| AI-referred retail traffic converted 54% better in May 2026 (Adobe) | AI agents convert 54% better | Adobe via DC360 |
| 11% of SMBs / 19% of large merchants are agent-ready (PYMNTS × Visa) | Shopify says 11% are agent-ready | PYMNTS |
| Walmart’s in-ChatGPT checkout converted at about a third of the click-out rate | Walmart abandoned agentic commerce | Search Engine Land |
| alt.qa is pursuing SOC 2 Type I (in progress) | alt.qa is SOC 2 certified | Trust centre |
| Alt Personas are behavioural simulations with published precision | alt.qa simulates blind or elderly users | Responsible personas |