Agentic Commerce Assurance
AI shoppers are arriving. Can they buy from you?
Walmart’s in-ChatGPT checkout converted at about a third of the rate of its own site. Before your next release, find out where assistants, and the people they shop for, drop out of yours.
sample · checkout · shop.exampleSample data
| Persona ↓ / Agent → | Claude CU | Gemini CU | Browser Use | OpenAI CUA |
|---|---|---|---|---|
| First-timer, mobilepatience 5 · iPhone | ||||
| Impatient shopperpatience 2 | ||||
| Older adult, low dexteritymin target 44px | ||||
| Non-native reader (B1)CEFR B1 | ||||
| Keyboard-onlyno pointer |
Column fails → agent-class problemRow fails → persona problemSame step in ≥3 cells → product bug
Click any cell to see the blocking step and evidence.
⅓
Walmart: in-ChatGPT checkout converted at about one-third the rate of click-out to walmart.com.
Source: Search Engine Land, Mar 2026
+54%
Adobe: AI-referred retail traffic converted 54% better than other traffic (May 2026, US retail).
20%
Salesforce forecasts 20% of holiday-2026 e-commerce traffic will originate from AI chat agents (a forecast of traffic, not orders).
Source: Salesforce, Jul 2026
11% / 19%
Share of small / large merchants rated agent-ready in the PYMNTS × Visa GDSI study.
Source: PYMNTS × Visa, 2026
2.6%
Share of agentic activity that reaches checkout or payment. Discovery is about 76%. Most agent failures happen long before “Pay”.
Source: HUMAN Security, Jul 2026
96% vs 31%
AI agent task completion on accessible vs inaccessible sites (1,560 runs, 6 models); agents used 43% more tokens on inaccessible sites.
Source: AudioEye study, 24 Sep 2026
Discover → qualify → configure → transact
We test the whole path, not just the payment API.
Discover
Find a product under constraints. Blocked by bot rules, consent walls, JS-only search.
Learn more →Qualify
Is it in stock? Can I return it? Policies that cannot resolve to yes / no.
Learn more →Configure
Size, colour, quantity: hover-only swatches and unlabelled selectors.
Learn more →Transact
Reach payment and stop. Silent validation and hidden consent boxes.
Learn more →Timing.
Retail code freezes run through the holidays, so retail pilots start in Q1 2027. Travel, insurance and financial-services pilots are open now.
Questions buyers ask
Doesn’t protocol checkout (ACP, UCP, Shop Pay) solve this?
It helps at the last step. HUMAN’s data shows about 76% of agent activity is discovery and only 2.6% reaches checkout or payment. The product search, policy questions and configuration still happen on your storefront, and most enterprise stacks are custom.
Will you place real orders?
No. Every run stops before payment unless it is in a sandbox with test cards.
When can retailers start?
Retail pilots start in Q1 2027, after holiday code freezes. Alt Benchmark #1 (mid-November) shows where top retailers stand now.
Run the matrix on your storefront.
One free cell today; a full pilot after the freeze.